New York School Public Relations Association
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Communicator of the Year
The New York School Public Relations Association’s Communicator of the Year award recognizes the exemplary leadership of New York’s school communications
professionals for demonstrated commitment to the enhancement of communication and relationships between public schools and the students, families and communities
they serve. The award honors those who recognize that communication is a critical component of leadership. Nominees must be current members of NYSPRA.

Award Deadline for 2017 Award
Nominations must be submitted on or before Thursday, July 13, 2017. The award
winner will be notified in September 2017 and recognized at the Awards Luncheon
at the New York State School Boards Association Convention this October
in Buffalo. The winner will receive paid registration to the NYSPRA Spring
Conference.

Criteria
The nominee:
• Demonstrates the use of effective public relations strategies aimed at supporting
public education.
• Has been recognized as an advocate for public education and has earned a
reputation as being highly credible with a variety of audiences.
• Demonstrates exceptional leadership and communication skills.
• Demonstrates experience and involvement in communicating with diverse
audiences.
• Implements communication strategies that demonstrate strategic thinking,
which contributes to the betterment of public education.
• Demonstrates effective personal communication with a wide variety of
audiences.
• Demonstrates ethics and professionalism in communication.
• Has been recognized as a role model for communicators and noncommunicators
alike, and as someone whose communication skills and messages have impacted the lives of others.

Nomination Process
Nominations for the Communicator of the Year Award may be made by anyone. An
individual may submit more than one nomination; however each nomination must
include its own, individual set of nomination materials and nomination form.
To nominate someone:
1. Submit application using the Official Nomination Form as the cover sheet.
2. Include a narrative, no longer than 800 words, outlining how the person or
organization has met the award’s criteria.
3. The submission may also include up to 10 pages of supporting documentation
including, but not limited to, data demonstrating the nominee’s effectiveness
in meeting the award criteria, samples of the nominee’s communications work,
measures of effectiveness, and letters of support.
4. Each nomination should be sent to NYSPRA at nyspra@nyspra.org on or before
Thursday, July 13, 2017. There is no fee to nominate for the Communicator of the
Year.
Judging will be completed by past or current presidents of NSPRA state chapters throughout
the country.
Official Nomination Form

All nomination materials should be sent to NYSPRA at nyspra@nyspra.org by 
Thursday, July 13, 2017.

There is no fee to nominate for the Communicator of the Year award.